Friday, 14 March 2008

Monitors that improve your work

A study by the University of Utah has concluded that widescreen monitors can save up to 76 days in production per year. Moving from a single 18-inch monitor to 24-inch widescreen display reduced the time it took to complete a task from 8 hours to 5-1/2 hours. “The study revealed that large widescreen or dual-monitor configurations are recommended for use in any situation where multiple documents of information are an ordinary part of work,” said Dr. James A. Anderson, Ph.D., the lead author of the study and a Professor of Communication at the University of Utah. A summary of the University of Utah study and a Productivity Calculator can be found at http://www.necdisplay.com/gowideNEC Display Solutions of America Press Release

Increasing Monitor Size Translates to Higher Worker Productivity, NEC Display/University of Utah Study Finds

Using 24-inch Widescreen Displays Cuts 76 Days of Work, Translates to $8,600 of Annual Savings Per Employee versus 18-inch Standard Format

CHICAGO–(Business WIRE)–NEC Display Solutions of America, a leading stand-alone provider of commercial and residential LCD, plasma, and projector displays, today announced the results of a University of Utah monitor study that found significant productivity gains and cost savings when using widescreen displays instead of single, smaller monitors.

The study found that moving from single 18-inch traditional-format monitors to 24-inch widescreen displays reduced the time it took to complete a task from 8 hours to 5-1/2 hours. Over the course of a year, that translates to a savings of up to 76 days in production, or about $8,600 per employee (based on a $32,500 annual salary; for people with higher salaries, the savings is greater).

Participants in the study were randomly assigned a display sequence (a single 20-inch, dual 20-inch, 24-inch widescreen, or 26-inch widescreen monitor). They also were randomly assigned both spreadsheet and text-editing tasks. The study analyzed time performance, editing performance and monitor preferences, and factored in findings from a 2003 NEC/ATI/University of Utah multi-monitor productivity study, which compared dual-monitor set-ups with single 18-inch traditional-format monitors.

“The study revealed that large widescreen or dual-monitor configurations are recommended for use in any situation where multiple documents of information are an ordinary part of work,” said Dr. James A. Anderson, Ph.D., the lead author of the study and a Professor of Communication at the University of Utah. “Given a workforce with varying editing and spreadsheet skills, the 24-inch widescreen appears to be the most solid option overall.”

The study findings can also be applied to Laptop Computers. Even as these types of computers replace more desktop PCs in the workplace, a larger widescreen monitor alongside a Laptop easily allows for a dual-display configuration – and maximizes productivity.

In addition, the study indicated that single widescreen displays are better for editing tasks, while dual-monitor configurations can be more suitable for spreadsheet work. Moreover, people with less experience in the applications performed better on widescreens for both editing and spreadsheet tasks. Meanwhile, those with intermediate or advanced skills executed tasks equally well on widescreens and dual displays, and much better than they did on traditional-format monitors.

“Widescreen and dual configurations reduced the productivity gap between people of different aptitude levels,” said Pierre Richer, Executive Vice President of Sales and Marketing at NEC Display Solutions. “With many office workers spending their entire day on computers, monitor size and configurations become an extremely important component of the desktop set-up and a serious business consideration.”

Screen space improves overall corporate productivity, too. A 250-employee company using 24-inch widescreen monitors could realize an additional 19,000 days of productivity a year. That number rises to 37,892 days for a company of 500 employees. The net annual cost savings after taking into account electricity and monitor costs is $2.1 million for that same 250-employee company and $4.3 million for the 500-employee firm.

“Not only does screen space impact a person’s productivity, it also affects employee satisfaction at work,” Anderson said. “With the costs of larger LCD displays falling, the smaller monitors (less than 19 inches) are no longer justified in terms of productivity returns and worker well-being.”

A summary of the University of Utah study and a Productivity Calculator can be found at http://www.necdisplay.com/gowide. The calculator provides the ability to customize these productivity gains based on individual measures – such as current monitor size, monitor transitioning to, salary, and number of individuals using the monitors.

About NEC Display Solutions of America, Inc.
Headquartered in Itasca, Ill., NEC Display Solutions of America, Inc., is a leading designer and provider of innovative desktop LCD displays, professional-grade large-screen LCD and plasma displays, a diverse line of projectors, and integrated display solutions. NEC Display Solutions develops leading-edge visual technology and customer-focused solutions for a wide variety of markets, including enterprise, professional, education, medical and digital signage. For additional information about NEC Display Solutions of America monitors, consumers can call (866) NEC-MORE, or visit the Web site at http://www.necdisplay.com.

Categories: Uncategorized

Sunday, 2 March 2008

KPK Fashion Show


KPK fashion work with an international syndicate of fashion designers and retailers. KPK work with retailers as well as models to bring high profile events out to people.

KPK representative Kamila Huseynova said "When marketing our events we what to show the event in its entirety, not just the models, or the cloths. We want to show people what KPK is about"

KPK hired me to produce this shot. "We didn't want to go to high with this shot as it would have retracted from the atmosphere of the event. I used 3 wireless flashguns, one to light the model and she walked, This light was snooted, with 2 whole at the bottom of the snoot, this allowed fill light for the floor of the runway and the audience. The other two flashes were to give the impression of photographers, which i feel worked quite well. I would have liked to have used 3 or 4 more flashed but i was limited on space"

Ring flashes are often used in macro photography since they create detailed, shadowless images. As opposed to a normal camera flash which fires a spectral beam of light at the subject often creating intense/unwanted shadows, ring flashes add dimension to the image by softening the shadows while keeping the same light intensity on the subject.

Ring flashes are also used by many photographers in portrait and candid settings. They characteristically create a soft glow around the subject, and in portrait situations, create a ring in the subject's pupils.

I've always wanted to shoot with a ring flash, but professional units can cost around £500.

So I decided to make one myself...

ringflash1.jpg

I won't be giving a full tutorial of how to make a ring flash, but you can find several by using any online search engine.

The key to making a successful ring flash involves transferring the light from a flash source all the way around the circle, in an equal amount. By directly tunneling the light to the middle of the circle and using pieces of poster-board with a reflective side to manipulate its path, the light actually bounces off the bottom of the circle and fills around the interior. It takes some patience and a little experimenting to get the flash to come out as a full circle. However, its an inexpensive do-it-yourself project, which kept my McGyver-like ideas at play. The results are fun too!

My materials included:

1 sheet of Foam Core
1 sheet of Poster-board (w/ a reflective side)
1 piece of translucent paper
Black tape

I used my Tribune-issued Nikon D2Xs SLR camera as a model and recorded measurements so the flash unit could slide onto the head of the camera's Speedlight, while fitting around the camera's lens. (In order for the flash to be effective, the 'ring' must be on the same plane/perspective as the lens.)

Using pieces of foam core as the 'backbone' of the unit, I used strips of posterboard for the interior and exterior sides of the flash unit. The top of the unit, which acts as a periscope for the flash, was made with leftover pieces of foam core, sized and cut to fit the dimensions of my Tribune-issued Speedlight. I modified the inside of the circle with tunnels of the reflective poster-board to balance the strength of the light, and finally, covered the front of the 'ring' with translucent paper which additionally balanced the light's strength. I used black gaffers tape to hold everything together and keep it somewhat professional-looking.

Lightyears ahead of the rest...


Joey L is an 18 year old Canadian photographer. His style, although not to every body's taste, is very striking.
His grunge photography is particularly good. He uses various texture layers to create images. Joeys photoshop tutorials sell for $300 dollars, If you interested in purchasing one please see his website
Need a super-quick white-ish background to photograph that little thingamajig you are selling on eBay?

(No off-camera flash ia actually needed for this one, but I couldn't resist. It is too good of an idea.)

Just go downstairs to the kitchen where you keep your fridge or freezer, open it up and turn it on. Stick your item in there, turn the kitchen lights out and shoot away.

So goofy, it's genius.

Its all about light

One of my favourite blog sites at the moment is Stobist if you are ever stuck for inspiration this is the place to check!